The Pillory’s History


If you’re heading to Salvador, you have certainly heard of Pelourinho, that beautiful neighborhood that always appears in movies with streets full of colorful houses and lots of culture. But it isn’t only for the enchanting beauty that lives there that the place deserves your visit: Pelourinho holds an extremely important part of Brazilian history, just waiting for those interested in the subject to get there. Therefore, to make you even more excited about ​​traveling there, we at Fiesta Bahia Hotel have prepared a short summary that tells you the past of this wonderful place. Want to get to know a little bit about it? Just stay here with us!


In order to talk about Pelourinho, we need to talk about Salvador. In the past, when Brazil was still under the control of Portugal, privateers came from every coast to take our natural resources, such as sugar cane and the famous brazilwood. To protect the country against these invasions, the city of Salvador was founded, and soon became the capital of the empire. And this is where Pelourinho shows up: inside the city, there was a region so well located that it seemed like a joke. This place was close to the outlets, shopping centers, and still had a natural defense barrier due to the local relief.


For these and other reasons, the Portuguese authorities realized the region’s importance, and started investing in it. Now the beautiful colorful houses, built in the Portuguese style, are beginning to appear. Did you know that in Porto, a portuguese city, the houses are almost the same as those in Pelourinho? And that the immense number of churches that were built in the neighborhood also comes from a European custom? Exactly. The place started to gain countless characteristics from the colonizing country, and one of them was slave labor. Each building found in that neighborhood was built by slave hands, who were often punished in public squares in the middle of the place. That's where its name comes from: Pelourinho, as the places where the punishment of slaves were carried out were called. Sad, isn't it? But chill, we are still going to arrive in the lit part, filled with all the dance and joy that you well know from Pelourinho.


As time passed by, the place was being left aside, especially when Brazil’s capital quit being Salvador. In this scenario, crime, prostitution, vandalism, and abandonment reigned there, and the neighborhood lost its prestige. Despite all the pain and this complicated story, step by step, Pelourinho rose again. Today, the place is listed as a UNESCO World Heritage Site, and enchants everyone who shows up through its music, colors, flavors and rich history. As for us, we are sure that after getting to know Pelourinho's life, you won’t miss the opportunity to go there and feel the atmosphere of overcoming that the historic center has, and we just can't wait to host you during your adventure through the colorful streets of Bahia!